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More on Caitlin:
Caitlin wants to live in a world filled with progressive businesses, ‘Mad Men’ era cocktail parties, and kale that magically tastes like New York style pizza. She is a self-proclaimed diehard New Englander and currently lives in southeastern Connecticut.
After spending eight years as a hairstylist, Caitlin returned to school and earned a B.A. in Business Economics from the University of California in Santa Cruz. She was inspired to create SocialWorth after spending time volunteering doing free haircuts at a local homeless shelter. Caitlin won second place for SocialWorth’s original business model at UCSC’s 2015 Business Design Showcase, where she competed with fellow entrepreneurs in a “Shark Tank” pitch competition.
When she’s not working on SocialWorth or creating killer marketing content, she can be found bursting into song, cooking up a delicious homemade meal, or rewatching Alfred Hitchcock movies for the hundredth time. Aside from hairstyling, her previous work history includes salon management and small business marketing.